Bra Fitting: More Like Cooking Than Baking

As a bra fitter or store owner, you know that every fitting brings its own challenges and opportunities. But too often, bra fitting is treated like a rigid formula or a strict science akin to baking. In reality, bra fitting is far more like cooking: a creative, flexible process that adapts to the unique "ingredients" every individual customer brings to the table.

The Art of Bra Fitting

Baking is all about chemistry. A teaspoon too much or too little of any ingredient can ruin the recipe. It’s a precise, calculated process. But bra fitting is a dynamic art, one that depends on intuition, creativity, and the ability to read and respond to the person in front of you.

Every body is different—there’s no "one-size-fits-all recipe." A size 38DD in one style might work beautifully for one person but be completely wrong for another. As a fitter, you’re the “chef” who can adjust and experiment to find the perfect fit. It’s about crafting an experience tailored to each individual rather than following a formula.

The Ingredients: Band, Cup, and Style

A good bra fitting starts with three key “ingredients”: band size, cup size, and style. But just like cooking, these basics are only the foundation. The real artistry lies in how you bring these elements together.

Sometimes, it’s a dash of wider straps for added comfort or a pinch of supportive slings for lift. Maybe it’s a style adjustment for modesty or breathability. Small tweaks can make a big difference in the outcome, and your ability to recognize what works for each customer is what sets you apart.

Flexibility Over Rules: The Loosest Hook as a Guide

In fitting, guidelines like “always start on the loosest hook” are helpful, but they shouldn’t be rigid rules. Just like recipes can be adapted to suit taste, fitters should adapt to suit the customer's needs. While starting on the loosest hook allows for adjustments as the bra stretches, sometimes the best fit is on a middle or even the tightest hook. The key is ensuring the customer feels supported and secure, not adhering to a one-size-fits-all rule.

Collaboration and Customization

As a fitter, your work is inherently collaborative. Like a chef who adjusts a recipe to please their guest, you adjust the fitting process based on customer feedback, posture, and breast shape. Together, you and the customer create a fit that works uniquely for them.

For Elila bras, this might mean softening the bra with warmth from your hands, carefully adjusting the sling, or guiding the customer to scoop and swoop into place. You can turn even the firmest bra into a custom-tailored masterpiece with the right expertise and tools.

Fitting Elila Bras: An Art Worth Mastering

The process of fitting Elila bras is where the art of bra fitting truly shines. Elila bras are designed for support, structure, and durability, but they come alive in the hands of a skilled fitter who knows how to bring out their full potential.

By embracing the creativity and flexibility of cooking rather than the rigid precision of baking, you’ll create a better fitting experience for your customers, and build trust and loyalty along the way.

Ready to Elevate Your Fitting Game?
At Elila, we’re here to support you in mastering the art of bra fitting. Contact us to learn more about our bras and fitting techniques that will help you deliver the best possible experience for your customers.

Ellen Jacobson